What does it mean to say, I’m That Jew?

For Eitan Chitayat, it began as a declaration of identity: proud, visible, unapologetically Jewish. What started as a viral campaign became a rallying cry for Jews around the world to show up as themselves and for each other.

The I’m That Jew® Mug brings that declaration to your morning coffee, afternoon tea, or whatever gets you through the day. Jewish pride, served by the cup.

I’m That Jew. And proud of it.

Details & Care